Create an original infographics for clients that fully correspond with their needs but with use of our ideas and graphic based on latest trends and best practice.
Infographic process flow
Go through the whole process step by step.
We choose a topic
At the beginning of each process, we define all client’s requirements and set the dates.
We analyze and explore
Before planning itself, we set goals according to requirements and terms, and we explore available options.
We assemble experienced experts
We put together a suitable team of people with appropriate capabilities and we find out their time availability.
We find ideas
We create several key ideas in the team.
SPECIFICATION OF IDEAS
We evaluate each idea
We create several concepts, we evaluate them and test them on personas (the target group).
We introduce concepts to the client
We introduce created ideas to the client and present time and financial requirements of each of them.
We choose a strategy
We evaluate several ideas and choose the most appropriate one. We finalize it and create a work plan.
We prepare texts and drawings
We create appropriate texts and choose a communication style in reasonable scope and level of detail.
We test and modify
We discuss with the client and verify the given assumptions, which we consider a key to a successfull outcome.
We define technique, layout and scale
We create a rough concept that serves as a basis for objects placement, scaling and composition on canvas.
TESTING THE METHOD
We test different styles of drawing
Before we begin with the realization, we need to find an appropriate drawing technique and optimal workflow.
We present composition and style
Once the client approves the method, composition and style, we start with the illustration.
We work with a 200% scale
We print each graphic object in a double size and use it as a template for the final pen drawing.
We draw all objects
We draw each graphic object in a given style to use it later.
We scan at 600dpi
We scan all objects to a computer in high resolution.
We retouch and repair
We digitally correct details and adjust the color balance and contrast of all digitized images.
We convert into vectors
We vectorize digitalized rasters for further vector work with the illustration.
We put objects on scene
We place objects of the illustration on canvas according to designed composition and content of the scene.
COLORS AND FONTS
We select basic color palette and fonts
We find an appropriate font, we set the typography and the basic harmony of color palette.
COLORING, SHADING, TEXTING
We make final adjustments
We color and shade illustrations, we insert text labels and make the last edits.
Postproduction and finalization
We perform post-production adjustments and export the work to various formats (JPG, PDF, AI etc.). We pass on to the client.